The Lord of the Rings Middle-earth Midnight Madness

Fans came out for the "Middle-earth Midnight Madness," count down celebration - in anticipation of the magic moment when they could finally own Warner Home Video's release of Peter Jackson's visual masterpieces on Blu-ray in a 15-disc stunning collection entitled The Lord of the Rings™ The Motion Picture Trilogy: Extended Edition, out June 28.

Fans from all over the country were dressed as their favorite Middle-earth characters - The Aragorn, Frodo, Gandalf and more -- as they met movie cast members John Noble ("Denethor") and Sala Baker ("Sauron") -- and took home exciting prizes, including a Grand Prize VIP "Tour of Middle-earth" -- an all-expense-paid trip to New Zealand (Auckland, Wellington, Queenstown), courtesy of Air New Zealand and Weta Workshop.

Release Date: 28 June, 2011

Director: Peter Jackson

Writers: J.R.R. Tolkien (novel), Fran Walsh (screenplay)

Stars: Elijah Wood, Ian McKellen and Orlando Bloom

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